Qutoutiao Statistics, User Counts and Facts (2021)



Here are a few of the most interesting Qutoutiao statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Qutoutiao Facts

  • Website: Official Website
  • Year Founded: 2016
  • Headquarters: Shanghai, China
  • Founder(s): Eric Tan
  • Current Chief Executive: Eric Tan
  • Parent Company: Tencent
  • Subsidiary: Midu

What is Qutoutiao?

Qutoutiao, meaning “fun headlines” in Chinese, aggregates articles and short videos uploaded onto our platform and presents customized feeds to users based on each user’s profile, behavior and social relationships. These feeds are optimized in real time through our proprietary machine learning algorithm as we gain new insights into each user. Covering a broad range of interests, Qutoutiao is focused on humor, stories and other light entertainment content that delight and inspire. In addition to articles and short videos, we aim to create a comprehensive light entertainment content ecosystem. (source)

Qutoutiao User Count

How many people use Qutoutiao ?

133.9 million monthly active users

Last updated 12/3/19

42.1 million daily active users

Last updated 12/3/19


Qutoutiao Revenue Totals

Qutoutiao revenue for 2018:

RMB3,022.1 million


Qutoutiao revenue for 2017:

RMB517.1 million


Qutoutiao revenue for 2016:

RMB58 million


Additional Qutoutiao Statistics

Average daily time spent on Qutoutiao per daily active user:

61.3 minutes

Last updated 12/3/19


Number of Midu users:

5 million DAU

Last updated 1/1/19


Average amount of time spent per day on Qutoutiao and Midu combined:

40 million hours

Last updated 1/1/19


Please note that some of these numbers are easier to find than others. A few of these Qutoutiao stats come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.

About Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other sites include DisneyNews.us and VideoGamesStats.com.