Quibi Statistics, User Counts and Facts (2021)



By:    Last updated: July 25th, 2021

Here are a few of the most interesting Quibi statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

quibi statistics and facts

Quibi Facts

  • Website: Official Website
  • Year Founded: 2020
  • Headquarters: Los Angeles, CA
  • Founder(s): Jeffrey Katzenberg and Meg Whitman

Quibi User Count

Number of Quibi downloads in its first week:

1.7 million downloads

Last updated 4/13/20

Projected number of Quibi users by the end of its first year (April 2021):

2 million paying subscribers

Last updated 6/15/20

Total number of Quibi app downloads to date:

4 million downloads

Last updated 6/15/20

 

Additional Quibi Statistics

Number of subscribers Quibi needs to break even:

12 million 

Last updated 4/13/20

Number of Quibi downloads on launch day:

300,000 downloads

Last updated 4/7/20

Percentage of Quibi downloads that have been in the US:

87%

Last updated 4/13/20

Percentage of Quibi downloads that have been in Canada:

6%

Last updated 4/13/20

Amount of time Quibi users spent in the app in the first week:

1.3 million hours

Last updated 4/13/20

Number of shows and movies available on Quibi on launch date:

50

Last updated 3/6/20

Number of shows and movies Quibi expects to launch in its first year:

175

Last updated 3/6/20

Amount that Quibi has booked in ad sales in advance of launch:

$100 million

Last updated 6/19/19

Total Quibi first-year ad inventory:

$150 million

Last updated 6/19/19

Amount Quibi has raised in funding:

$1.75 billion

Last updated 3/5/20

Amount Quibi intends to spend on content in year one:

$1.1 billion

 

Please note that some of these numbers are easier to find than others. A few of these Quibi stats come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.