PopSugar Statistics and Facts (2022)

Last Updated on: August 2nd, 2022

PopSugar Statistics and Facts 2022

Here are a few of the most interesting PopSugar statistics and facts I was able to dig up including user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

What is PopSugar?

POPSUGAR Inc. is a global media and technology company including lifestyle media publisher POPSUGAR, digital shopping platform ShopStyle, and monthly subscription box POPSUGAR Must Have.  (source) 

PopSugar User Count

Average number of PopSugar monthly readers:

300 million

Last updated 11/30/21

Additional PopSugar Statistics

Percentage of millennial women in the U.S. that PopSugar reaches:


Last updated 11/30/21

Percentage of PopSugar traffic that comes from mobile:


Last updated 1/8/17

Average monthly video views on PopSugar:

250 million monthly video views

Last updated 1/8/17

Number of monthly page/video views for PopSugar:

3.1 billion

Last updated 9/8/17

Number of Popsugar social media fans:

32 million

Last updated 11/30/21

Average number of PopSugar Studios video content views:

300 million monthly views

Last updated 1/8/17

Total number of PopSugar Studios video content views:

4 billion views

Last updated 9/8/17

Number of attendees expected for PopSugar’s 2020 Play/Ground event:


PopSugar Facts

Here is pretty much everything you ever wanted to know about PopSugar.

Please note that some of these numbers are easier to find than others. A few of these PopSugar statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.

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About Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other sites include DisneyNews.us and VideoGamesStats.com.