DMR

93 Incredible Pokemon Go Statistics and Facts (August 2018)

Unless you’ve been hiding under a rock the past few months, you’ve likely heard of Pokemon Go. The augmented reality game from Nintendo based on the uber popular Pokemon franchise has been a hit right from launch with some crazy user stats. Pokemon players around the globe are walking around staring at their phones in search of a Pikachu to add to their Pokedex.

Pokemon Go was launched in July 2016, and saw some of the most amazing growth and engagement of any video game in history. Its peak has now passed, but is still amassing some amazing numbers. Here are the most interesting Pokemon Go stats I was able to dig up so far, with much more to come soon. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Get the Full Report

This Pokemon Go report is a digital collection of the most interesting statistics I have curated so far as of August 2018. 93 of them including stats for:

  • Users
  • Downloads
  • Pokemons
  • Geography
  • Demographics
  • Revenue
  • Etc.- all in one place

I try to go through each and every stat regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.

To get your copy of this stat report, click on the button below to purchase it.

or get it in one of my report bundles:

Bundle 1: Video Game reports (Nintendo, Pokemon Go, Steam, Twitch, Video Game Industry Reports)

Pokemon Go Facts

Now’s your chance to discover and capture the Pokémon all around you—so put your shoes on, step outside, and explore the world with Pokémon GO. You’ll join one of three teams and battle for the prestige and ownership of Gyms with your Pokémon at your side.  (source)

Here is a complete list of Pokemon in Pokemon Go

Pokemon Go Statistics

How many people play Pokemon Go globally:

5 million daily active users

Last updated 4/4/17


Number of Pokemon Go monthly active users:

65 million MAU

Last updated 6/19/17


Monthly revenue for Pokemon Go:

$104 million (May 2017)


Estimated number of Pokemon Go downloads to date:

more than 800 million times

Last updated 3/26/18


Total revenue for Pokemon Go:

$1.8 billion
Last updated 7/9/18


Percentage of Android devices in the US that have Pokemon Go installed on them:

10.81%

Last updated 7/13/16

(Tweet this stat)


Percentage of US Android owners that use Pokemon Go daily:

5.92%

Last updated 7/13/16

(Tweet this stat)


Amount of time Pokemon Go users spend in the app daily:

26 minutes

Last updated 8/2/16


Estimated amount Pokemon Go revenue in 2016:

$950 million


Estimated amount Pokemon Go made in its first day:

between $3.9 million-$4.9 million

(Tweet this stat)


Estimated amount of revenue Pokemon Go generates daily:

$2 million daily

Last updated 11/1/16


What are the Rarest Pokemon to find in Pokemon Go:

Articuno, Zapdos, Moltres, Ditto, Mew and Mewtwo

Last updated 7/18/16


Percentage of Pokemon Go players that are between the ages of 18-34:

78%

Last updated 7/26/16

(Tweet this stat)


What is the Largest Pokemon Go demographic:

Men, 21-27

Last updated 7/26/16

(Tweet this stat)


Pokemon Go had more first week downloads from the Apple App Store than any other app in history.

(Tweet this stat)


Number of days it took Pokemon Go to cross 50 million worldwide downloads:

19

(Tweet this stat)


Increase in steps that Pokemon Go players take now versus before they started playing it:

26% more steps

Last updated 10/12/16


Number of steps Pokemon Go players have taken playing it:

144 billion steps

Last updated 10/12/16


Pokemon Go was the fastest mobile game to earn $600 million in revenue (90 days).


Pokemon Go accounted for 45% of all time spent with Android games in Q3 2016!


Number of Pokemon that Pokemon Go users have caught:

88 billion
Last updated 2/28/17


Number of visits Pokemon Go has driven to sponsored locations:

500 million visitors

Last updated 11/14/17


Number of sponsored locations for Pokemon Go:

35,000

Last updated 2/28/17


Estimated number of traffic accidents that have been caused by people playing Pokemon Go:

100,000 accidents

Last updated 11/28/17


How many Pokemon are there in Pokemon Go?

300

Last updated 12/6/17


Please note that some of these numbers are easier to find than others. Some Pokemon Go statistics come from Nintendo’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee any of these Pokemon Go Stats to be 100% accurate.

Pokemon Go Statistics Translations:

Note: This is done so non-English searchers will find these helpful Pokemon Go statistics. I use Google for translations and apologize in advance for any unintended errors:

Please note that some of these numbers are easier to find than others. Some of these ome from the game maker’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

Reported amount that Pokemon Go made Nintendo in profit in 2016:

$180 million


Rumored amount that sponsors pay Niantic for Pokemon Go sponsored locations:

$0.50 per visitor
Last updated 3/31/17


Most popular Pokemon go Team (based on Social Media mentions):

Team Mystic (43%)

Last updated 7/15/16


Second most popular Pokemon go Team (based on Social Media mentions):

Team Valor (32%)

Last updated 7/15/16


Scientific explanation for Team Mystic being the most popular Pokemon Go team choice:

It’s the middle option


Number of new Pokemon added to Pokemon Go in generation 2:

80


Amount of time it took Pokemon Go to reach the top of the highest-grossing app chart in the US:

13 hours


Amount Nintendo’s market value increased the first 5 days after Pokemon Go was launched:

$9 billion


Number of Pokemon-themed playlists that have popped up on Spotify:

197,000


Percentage of Australian Android owners that use Pokemon Go daily:

6.60%

Last updated 7/13/16


Percentage of New Zealand Android owners that use Pokemon Go daily:

7.98%

Last updated 7/13/16


Percentage of Android devices in Australia that have Pokemon Go installed on them:

16.04%

Last updated 7/13/16


Percentage of Android devices in New Zealand that have Pokemon Go installed on them:

15.13%

Last updated 7/13/16


Number of countries Pokemon Go now has users in:

100 countries

Last updated 9/5/16


Number of markets Niantic wants to bring Pokemon Go to:

200

Last updated 7/22/16


7 out of 10 people that download Pokemon Go return to the app the next day.

Last updated 7/15/16


Amount Pokemon Go earned between October 25-29, 2016 (during Halloween promotion):

$23.3 million (2.3x more than the prior week)


Spike in Pokemon Go usage during the Halloween promotion:

13.2%


Average Pokemon Go revenue per daily active user:

$0.25

Last updated 7/15/16


Reported amount that was invested by Nintendo and Google into  developer of Pokemon Go:

$30 million


Amount Pokemon Go is expected to generate for Apple in the first 24 months:

$3 billion

Last updated 7/21/16


Estimated percentage of Pokemon Go in-app purchases that take place on an iOS device:

80%

Last updated 7/21/16


Pokemon Go’s daily usage is twice as much on Android apps than the Facebook app.

Last updated 7/22/16


Number of McDonald’s in Japan that have been turned into sponsored Pokemon Go Gyms:

3,000

Last updated 7/22/16


Number of people that interacted on a Facebook post about Pokemon Go to date:

153 million

Last updated 7/19/16


Number of interactions (posts/reactions/comments/shares) on Facebook posts about Pokemon Go to date:

645 million

Last updated 7/19/16



Please note that some of these numbers are easier to find than others. Some of these come from the game maker’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

Percentage of Pokemon Go monthly players that play it daily:

20%

Last updated 6/30/15


Pokemon Go’s peak usage day (so far):

July 13th, 2016

Last updated 4/3/17


Number of users on Pokemon Go’s busiest day (so far):

28.5 million

Last updated 4/3/17


Number of different Pokemon that are available to catch in Pokemon Go:

151

Last updated 7/24/16


Number of different Pokemon that have been caught in Pokemon Go:

145

Last updated 7/24/16


Percentage of Americans (Age 18-65) that have heard of Pokemon Go:

84%

Last updated 8/26/16


Percentage of Pokemon Go users in Canada that skip their day-to-day activities to play it:

30%

Last updated 7/26/16


Average amount of time male Pokemon Go players in Canada spend playing it daily:

2.2 hours daily

Last updated 7/26/16


Average amount of time female Pokemon Go players in Canada spend playing it daily:

1.6 hours daily

Last updated 7/26/16



Please note that some of these numbers are easier to find than others. Some of these come from the game maker’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

First person to catch all 142 known Pokemon in the US:

Nick Johnson


40% of Pokemon Go users that spent money in it have not spent money in any other mobile game this year


Percentage of Pokemon Go users that are millennials:

38%

Last updated 6/30/17


Percentage of Pokemon Go users that are Gen Xers:

33%

Last updated 7/29/16


Percentage of Pokemon Go users that are men:

60%

Last updated 7/29/16


Percentage of Pokemon Go users that are women:

40%

Last updated 7/29/16


Increase in sales of portable battery packs for mobile devices from July 10-23, 2016 (right after Pokemon Go was released):

101%


China and India are the only remaining countries from the top 5 most populous countries in the world that don’t have Pokemon Go.

Last updated 8/8/16



Please note that some of these numbers are easier to find than others. Some of these come from the game maker’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

One in four people that downloaded Pokemon Go in Japan play it daily.

Last updated 8/4/16


Number of people that talked about Pokemon Go on Facebook and Instagram in July 2016:

231 million people


Number of interactions on Facebook and Instagram posts about Pokemon Go in July 20-16:

1.1 billion


Pokemon Go was the top trending Android game in the US in July 2016.


Number of Android Play Store downloads for Pokemon Go in July 2106:

100 million downloads


Number of views the Pokemon Go subreddit received in the week following the game’s launch:

92 million views from 8 million unique users


Number of Japanese MacDonald’s that were turned into Pokemon Go Gyms and Pokestops:

3,000

Last updated 8/11/16


Spike in sales for MacDonald’s in Japan once it’s sponsorship of Pokemon Go was launched there:

19%

Last updated 8/11/16


Number of traffic tickets Japanese police issued for Pokemon Go-connected offenses in the first 2 weeks after the game launched:

727 tickets



Please note that some of these numbers are easier to find than others. Some of these come from the game maker’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

Current estimated number of Pokemon Go users:

30 million

Last updated 8/25/16


Estimated peak number of Pokemon Go users:

45 million

Last updated 8/25/16


Number of unique US visitors to the Pokemon Go app in July 2016:

55 million visitors


Percentage of the total US mobile app population that visited Pokemon Go in July 2016:

30%


Increase in sales of Pokemon-branded merchandise in July 2016:

105%


Number of employees for Niantic, the maker of Pokemon Go:

70 full time employees

Last updated 9/15/16


Estimated number of miles Pokemon Go players have walked playing the game:

8.7 billion miles

Last updated 12/21/16


Estimated amount of calories Pokemon Go players have burned playing the game:

340 billion calories

Last updated 9/8/16


Estimated number of pounds Pokemon Go players have lost playing the game:

97 million calories

Last updated 9/8/16


Reported number of bicycle and car accidents in Japan related to Pokemon Go usage:

79

Last updated 8/26/16



Please note that some of these numbers are easier to find than others. Some of these come from the game maker’s own reports, but some are based on news reports and not official company tallies. Basically, this is the best I can find and I don’t guarantee anything to be 100% accurate.

Pokemon Go Stats and Facts

Average time for a Pokemon Go session at its peak:

6.82 minutes per session

Last updated 9/19/16


Average time for a Pokemon Go session currently:

5.41 minutes per session

Last updated 9/19/16


Average daily revenue for Pokemon Go at its peak:

$16 million per day

Last updated 9/30/16


Average number of daily downloads for Pokemon Go:

700,000 downloads per day

Last updated 9/30/16


Percentage of Pokemon Go users that are between 16-25 years old:

21%

Last updated 9/30/16


Number of Pokemon Go users in South Korea:

4.2 million

Last updated 1/29/17


Pokemon Go was the most downloaded iPhone app worldwide in 2016.


Percentage of Pokemon Go users that are male:

57%

last updated 6/30/17


Percentage of Pokemon Go users that are 18 or younger:

32.5%

last updated 6/30/17


Number of Pokemon caught in the 2017 Pokemon Go Travel event:

3.36 billion


Percentage of Pokemon Go revenue that has come from the Google Play store:

58%

Last updated 7/9/18


Percentage of Pokemon Go revenue that has come from the Appla App store:

42%

Last updated 7/9/18


Total Pokemon Go revenue that has come from the US:

$607 million

Last updated 7/9/18


Total Pokemon Go revenue that has come from Japan:

$500 million

Last updated 7/9/18


Total Pokemon Go revenue that has come from Germany:

$96 million

Last updated 7/9/18


Total Pokemon Go revenue that has come from the UK:

$77 million

Last updated 7/9/18


Total Pokemon Go revenue that has come from Taiwan:

$48 million

Last updated 7/9/18


Update 2/15/17: New Pokemon are coming to Pokemon Go this week! Game maker Niantic announced today that they will be adding 80 new Pokemon from the Gold and Silver era to the hit mobile game. Have a look: