Nubank Statistics and User Count (2023)

Here are a few of the most interesting Nubank statistics and facts I was able to dig up including Nubank user counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.

Nubank, also known as Nu Pagamentos S.A., is a Brazilian fintech company that offers digital banking services and products. It was founded in 2013 by David Vélez, Edward Wible, and Cristina Junqueira and is headquartered in São Paulo, Brazil.

Nubank started with the mission of providing a more accessible and customer-centric banking experience in Brazil, where traditional banking services often had high fees and complex processes. The company initially gained recognition for its credit card offering, which was managed entirely through a mobile app and did not require a physical branch presence.

Nubank’s flagship product is the Nubank Credit Card, which is available to individuals who meet the company’s credit assessment criteria. The credit card offers benefits such as fee-free transactions, digital management through the mobile app, real-time spending notifications, and the ability to adjust credit limits within certain parameters.

Over time, Nubank expanded its product offerings to include other financial services. These include:

1. Nubank Digital Account: Nubank offers a digital bank account, known as Nubank Conta, which allows users to manage their finances, make payments, receive deposits, and transfer money.
2. Nubank Rewards: Nubank Rewards is a loyalty program that allows users to earn reward points on their credit card purchases. These points can be redeemed for discounts on a range of partner services and products.
3. Nubank Marketplace: Nubank has partnered with various companies to offer additional services through its platform. This includes insurance, personal loans, investment products, and more.
4. Nubank Business: Nubank also offers financial services specifically tailored for small businesses in Brazil, such as digital accounts and business credit cards.

Nubank has gained significant popularity in Brazil and has expanded its operations to other countries, including Mexico and Colombia. It has become one of the largest digital banks in the world in terms of customer base.