I thought it would be interesting to break out a subset of my big list of social media and app user totals that focuses on online dating sites and apps. Please remember that this is a very rapidly changing segment of the industry and some of these companies are more forthcoming with their user stats than others, so it may not be perfect. That said, it should give you an idea of the scope of the market and what all the commotion is about.
This online dating user total list is a subset of my gigantic user total list. The user total list started out modestly back in 2011 and grew very quickly. As digital infiltrates almost every aspect of our daily lives, things become more measurable. It began with a simple listing of how many people use some of the obvious social networks like Facebook, Twitter, LinkedIn, Reddit, Instagram, Pinterest, Skype, YouTube, WhatsApp, VK.com, Odnoklassniki, etc; then grew to include digital services like Amazon, Google, eBay, Netflix, Spotify and Pandora; then the focus turned to APAC social and digital properties like Alibaba, Weibo, WeChat, JD.com, LINE and Momo. The full list now includes close to 1,100 listings and more are added almost weekly. It can be purchased as a downloadable pdf at the end of this post.
Please note that some of these numbers are easier to find than others, so some of these are based on news reports and not official company tallies. It is also difficult, at times, to distinguish monthly users from total user accounts. In other words: This is the best I can find, but I don’t guarantee anything.
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How Many People use Online Dating:
How many Ashley Madison users: 43 million members Last updated 12/28/15
How many Blinq users: 200,000 monthly active users Last updated 1/11/16
How many Bumble users: 3.5 million users Last updated 3/25/16
How many Dattch users: Still Searching
How many FindFace users: 500,000 registered users Last updated 5/17/16
How many Grindr users: 2.4 million daily active users Last updated 4/5/16
How many HowAboutWe users: 2.2 million users Last updated 1/29/14
How many Jiayuan users: 100 million users Last updated 1/1/14
How many Match.com users: 12 million monthly unique visitors Last updated 9/8/14
How many OKCupid users: 5 million users Last updated 8/12/14
How many Paktor users: 20 million users Last updated 10/31/16
How many Plenty of Fish users: 100 million registered users Last updated 3/17/15
How many tinder users: estimated 50 million users Last updated 3/2/15
How many Twine users: Still Searching
How many Wishdates users: 6 million users Last updated 8/26/13
How many Zoosk users: 33 million users Last updated 7/17/15