90 Interesting Facts About Email | How Many Emails are Sent Per Day?



How many emails are sent per day?

Percentage of marketers that use email in their campaigns:

77%

Last updated 10/4/13


Percentage of marketers that use popup windows to encourage email signups:

45%

Last updated 2/5/14


Percentage of mobile email recipients that read an email based on familiarity of sender name:

24.1%

Last updated 8/15/13


Percentage of email sent in 2015 that were triggered emails:

2.3%


Percentage of brands that send welcome emails:

70%

Last updated 7/18/16


Open rate of cart abandonment emails:

29.9%

Last updated 7/18/16


Clickthrough rate of cart abandonment emails:

15%

Last updated 7/18/16


Percentage of US companies that believe email marketing drives customer acquisition:

81%

Last updated 6/7/16


Percentage of US companies that believe email marketing drives customer retention:

80%

Last updated 6/7/16


Percentage of opened emails that are looked at for 8 seconds or more:

53%

Last updated 7/19/16

Get the Full Report

Here are all the email marketing statistics I have been able to dig up over the years; 90 of them including stats on:

  • Global Email Data
  • Open and Click Rate Information
  • eCommerce Stats
  • Email Marketer Stats
  • Spam Statistics
  • Targeting, Segmentation and Personalization Stats
  • Etc.- all in one place

I try to go through each and every Facts About Email and Email Statistics regularly and update as much as possible, but we all know that some stats are easier to track down than others. As always, every stat is linked to its original source and has the source date listed.

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