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YouTube Launches Pinterest Page

YouTube announced on their blog last night that they have launched a page on Pinterest. The new page will include video pins from “useful” YouTube content.

YouTube is describing their initial pin boards as follows:

  • Pinspiration - Inspiring and motivating videos to make your world a little more awesome
  • Make It Yourself - To help you get crafty
  • Life 101 - Cut corners in your hectic schedule with quick lifehacking tips & tricks
  • The Beauty Corner - Find advice for novice to pro style & beauty gurus
  • NomNomNom - Discover 15-minute meals to gourmets eats and baking tutorials
  • Work It Out - Your personal fitness video center

It is fun to see how businesses of all types and industries are using Pinterest as a social marketing tool. B2B, B2C and now even other social platforms are finding success through creative pinning strategy. Pinterest has become amazingly successful for a reason. Regardless of the business, marketing is all about content these days and visual content is generally most engaging due to ease by which it can be consumed and shared.

There is already some pretty good content on the page. Definitely worth checking out.

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Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Sports, LEGO, Star Wars, Tech Gadgets and all things Boston.

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