Yelp Statistics and User Count for 2024

Last Updated on: January 13th, 2024



Here are a few of the most interesting Yelp statistics and facts I was able to dig up including restaurant count, revenue totals and employee counts. As always, be sure to check back in the future as I will be updating this post as new and updated stats become available.



Critical sections of this article:



Yelp Facts

Here is pretty much everything you ever wanted to know about Yelp.


Yelp Statistics user count revenue totals and Facts 2023
Yelp is an online platform that allows users to search for and review businesses, including restaurants, bars, hotels, spas, and more. The company was founded in 2004 and is headquartered in San Francisco, California, USA.Yelp’s platform allows users to search for businesses by location and category, read reviews and ratings from other users, and leave their own reviews and ratings. Users can also post photos and share their experiences and recommendations with the community.Yelp offers a range of additional features and tools, including the ability to order food delivery and book reservations through the platform. The company also provides advertising and marketing services to businesses, allowing them to promote their services and reach more customers on the platform.Yelp has become a popular resource for consumers looking to make informed decisions about businesses, and a valuable marketing tool for businesses looking to reach new customers and build their online reputation.Overall, Yelp is a leading online platform that provides users with a powerful tool to search for and review businesses, and businesses with a powerful marketing and advertising platform to reach and engage with customers.

Yelp Statistics

Yelp User Count

Number of Yelp monthly unique desktop visitors:

45.9 million (2022)


Number of Yelp monthly unique mobile visitors:

36.7 million (2022)


Additional Statistics

Number of mobile devices the Yelp app is used on:

36 million unique devices

Last updated 2/21/20


Number of Yelp monthly international (non-US) visitors:

29.8 million

Last updated 3/31/16


Number of claimed local businesses on Yelp:

4.9 million

Last updated 2/21/20


Number of local advertisers on Yelp:

565,000

Last updated 1/1/20


Number of Yelp reviews (cumulative):

224 million

Last updated 10/11/21


Yelp app users view 10 times more pages than desktop users.

Last updated 2/8/16


Number of languages Yelp is available in:

18 different languages

Last updated 3/15/16


Percentage of Yelp revenue that comes from outside the US:

1%

Last updated 3/6/17


Percentage of Yelp pageviews that are for restaurants, cafes or nightlife:

60%

Last updated 1/1/20


Percentage of Yelp ad revenue that come from restaurants, cafes or nightlife:

15%

Last updated 1/1/20


Percentage of Yelp pageviews that are for services:

10%

Last updated 1/1/20


Percentage of Yelp ad revenue that come from services:

50%

Last updated 1/1/20


Percentage of people that go to Yelp because they intend to make a purchase:

82%

Last updated 4/11/18


Percentage of online adults that transact with businesses they find on Yelp:

97%

Last updated 10/23/19


Number of Yelp employees:

5,700

Last updated 11/4/18


Largest age group in US on Yelp:

35-54

Last updated 8/30/18


Largest education level demo in US on Yelp:

College

Last updated 8/30/18


Largest income bracket among US Yelp users:

$100k+

Last updated 8/30/18


Number of Yelp Cash Back members:

1 million

Last updated 6/29/18


Number of countries that Yelp is available in:

30 countries

Last updated 2/17/18

Please note that some of these numbers are easier to find than others. A few of these statistics come from their own reports, but some are based on news reports and not official company tallies. No information contained on DMR should be relied upon to make investment decisions. Basically, this is the best I can find and I don’t guarantee anything to be 100%.


Related Categories:

Categories
Business Statistics, Restaurant Statistics, Social Media Statistics

About Craig Smith

DMR Publisher. Director of Marketing by day and I run this little site at night. Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other sites include DisneyNews.us and VideoGamesStats.com.