TruTV’s ‘Operation Repo’ is celebrating 500,000 like on their Facebook Page by giving back- they are posting an episode of the TV show exclusively for their Facebook fans.
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If you haven’t noticed, there has been a growing trend in digital marketing. More and more, brands are creatively using their existing assets to give something of value to their fans and followers in exchange for loyalty. TruTV’s ‘Repo’ offering is yet another example of this.