Updated for February 2017. Here are some of the most interesting Twitter statistics for business that I have been able to dig up.
Either you have a small business already and haven’t done any real market research yet, or you are looking to start a new small business and want to make sure you are making the right decisions. You may not be able to afford doing interviews, focus groups, and surveys, so here are some simple and mostly free ways to do market research for your small business.
Google, the undisputed king of search advertising, has a mobile advertising option, click-to-call, that should be a no-brainer for small-to-medium-sized businesses, but unfortunately many are unaware that this option even exists.
I found this article by AllTwitter pretty interesting. According to industry rumors, Twitter is looking to open brand pages up beyond the 21 test brands they launched pages with last month.
Small and Medium-sized businesses shouldn’t get too excited. Much like everything else Twitter does for brand advertising, the barrier to entry is pretty high. According to the article, it looks like it will cost a business a committment of $25,000 in advertising to secure a Twitter brand page.
More interesting was the last part of the post. They mention that Twitter is rumored to be updating brand pages already. They mention the addition of iFrames (think Facebook page tabs) as a potential upgrade. Very interesting.