Tag Archive for microsite

Vizio’s FanCam Helps Rose Bowl Attendees Prove They Were There

Electronics maker Vizio has created a fun little experiential/digital campaign aimed at attendees of Monday’s Rose Bowl in Pasadena, Ca.

According to an article on the University of Wisconsin website (the Badgers are facing the Oregon Ducks in the big game), Vizio has installed a ‘FanCam’ in the stadium that takes a 360 degree image of the stadium with a 20 billion pixel resolution. Attendees will be able to visit the FanCam microsite after the game and zoom in on the image to find themselves. They can then tag themselves and send to friends via Facebook, Twitter and email.