Feb 13

7 Simple Ways to Add LinkedIn Connections

There is no doubt about it; LinkedIn is a great platform for professional networking. While many businesses view LinkedIn as just a recruitment tool, they are missing all of the sales and marketing good that can come of regular and creative activity on the network Continue reading

Nov 19

Your Brand’s Social Advertisers & Managers Need to Become BFFs Quickly

If your brand or agency still has your social advertisers and managers siloed, it may be time to think about knocking that wall down. Their (and your) social media advertising success relies on very strong inter-team lines of communication and participation. Continue reading

Oct 12

LinkedIn Ranks Most In-Demand Employers of 2012 (Infographic)

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LinkedIn has created an algorithm that measures how “in-demand” an employer is on the professional social network. According to the accompanying blog post, the key variables in the equation are familiarity and engagement. Continue reading

Oct 04

How To: Use LinkedIn Groups to Build Authority and Drive Web Traffic

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LinkedIn groups can essentially be looked at as part seminar/part networking event/part job fair and part industry newsletter. They are a naturally segmented audience and a great place for you to quickly build authority for yourself and your business if you use them wisely. Continue reading

Sep 17

The Best (and Worst) Times to Post on Social Media (Infographic)

Here is an interesting infographic that displays the best and worst time to post on some of the biggest social media- Facebook, LinkedIn, Twitter, Google+ and Pinterest. Continue reading