Apple has truly revolutionized the world of digital marketing through its innovative hardware and software solutions, so I thought it would be fun to take a look at just how gigantic their global reach is. Continue reading
Lately, there has been a lot of focus by brands and app makers on apps aimed at making a parent’s life a bit easier. Here are two of the most notable parent-focused apps to be released recently. Continue reading
For the second year in a row, the NFL will be streaming Sunday’s Super Bowl live on the web and mobile devices. If you aren’t going to be in front of a TV tomorrow night at 6:30pm ET, here are your options for catching the game: Continue reading
There is nothing wrong with trying to keep a New Year resolution going for as long as possible and there are a number of mobile apps that will make your efforts a bit easier. Continue reading
Absolut recently launched a new augmented reality campaign aimed at giving consumers a visual tour of the Vodka-maker’s Swedish home.
Augmented Reality tags are now being distributed around Absolut bottlenecks and the iOS reader app can be downloaded from the app store. Each tag has two sides. One side, when viewed with the AR app, shows you 3D scenes of the manufacturing process- the fields where the wheat is grown, the distillery, etc. The flipside has a few special drink recipes, when viewed with the app. Continue reading
Here is an interesting read from Econsultancy about how digital music sales has surpassed physical music sales in 2011. Nielsen and Billboard teamed up for the report that showed 50.3% of all music sales to be digital. Continue reading
Swearport, a mobile swear-translating app that was banned by Apple for offensive content (according to the developer’s Facebook page), is taking its ball and moving to Android. Continue reading
Facebook is dabbling in it; Now it seems that Google is doing it- streaming Hollywood movies.
Hollywood news site, The Wrap, is reporting that Google’s video-sharing social network is close to announcing deals with the major Hollywood studios to stream their movies. Continue reading
Its been a pretty busy week for digital marketers. Here is a quick summary of some of this week’s highlights… Continue reading
Thanks to the Canadian company inPulse, digital watches may become cool again in some circles.
The new inPulse smart watch uses Bluetooth to connect to your phone, tablet or computer and controls some of your favorite apps from your wrist. Continue reading