Updated for March 2016. Here is a comprehensive list of all of the Disney statistics and fun facts that you need to know including revenue, park stats, tv subscribers, park attendance, movie sales, etc…
The Disney Story app is a photo and video sharing app that groups all of your stored phone photos by location/date and creates a scrapbook-like presentation out of them.
Disney recently produced a very creative experiential marketing activation that included a bunch of integrated digital extensions. The project was promoting Wreck-it-Ralph, their latest movie.
A page that popped up in my Facebook feed today grabbed my attention and got me curious. It is a “coming soon” page for a new socially/environmentally responsible Disney Facebook game that is modeled after their famous Animal Kingdom theme park.
Over the past few months, augmented reality has penetrated the mainstream marketing world- and in a big way. From event marketing to product packaging, augmented reality is being used to give the consumer a very unique and personal experience.