To promote the album “Songs from the End of the World,” Springfield has enlisted AR app-maker Aurasma to create the “Rick Interactive” app, which is available for iOS and Android. Continue reading
Here is a recent infographic from social and digital analytics company Social Bakers, that shows us just how many people are using Facebook mobile, where they are from and what version they are using. Continue reading
As of today, the Explore feature is now available as a widget for Android device home pages and serves as a shortcut to the Explore tab in your installed foursquare app. Continue reading
Maybelline recently teamed up with augmented reality app maker Blippar on an activation that allows consumers to virtually try on nail colors before purchasing them. Continue reading
Never ones to shy away from using trendy digital marketing technology to give their campaign a boost, the Obama campaign is now using augmented reality to fundraise on mobile devices and do much more. Continue reading
Check out the latest augmented reality activation from AR platform/app Blippar. They have turned a one dollar bill into an AR marker. Continue reading
Last night, Pinterest announced the launch of an Android and iPad app. Previously, they only had offered an iPhone app. Continue reading
Readers are able to reveal a boatload of additional content by hovering over the print catalog with a mobile phone or tablet. The key to this activation is the IKEA Catalog Android or iOS app, which uses augmented reality to deliver the extra info. Continue reading
While most restaurants create location-based contests around the features of Facebook or foursquare, Denny’s has decided to take matters into their own hands and create their own location-based app. Continue reading
Internet grocer Peapod is making grocery shopping easier for the multitasking, on-the-go professional. They have set up shop in a train station in a creative experiential/mobile marketing activation. Continue reading
