How To: Take the Perfect Selfie (Infographic)


Whether we like it or not selfies are still here and just as popular as ever. The media buzz about them may have been ratcheted down a notch or two, but people are still shaping pics of themselves and sharing their best shots with the world at a good clip.

While I don’t condone or encourage selfie-snapping, if you must do it, you might as well do it right. Our friends at Adorama and Nowsourcing recently released this fun infographic that lays out the basics of taking the perfect selfie.

Brands are Taking the Wrong Approach to Social and Here is How to Fix That


Social media is undeniably an integral part of our daily routine and brings huge benefits to both our business and personal lives. As these benefits become more apparent, an increasing number of brands and businesses are integrating social media into their overall marketing strategies. These platforms give brands a free and invaluable way to connect with clients (both current and potential), spread brand warmth, monitor competitors, manage customer service, gain customer insights and drive website traffic….so what’s not to love?
Yet, many brands are jumping feet first into the social media realm without truly understanding the basics; mainly, how to post content. This seems like a no-brainer to some people, yet many brands still don’t know the most basic and fundamental ‘rules’ of social media. Yes, social media is integral to your brand, but going out all guns blazing with no planning or strategy may in fact do more harm than good.

4 Benefits of Podcasts as Media Platforms


As of late, I’ve started to get more and more into podcasts. Even though they have been around for quite a few years, it wasn’t until recently that I started to truly understand why so many people have invested time in them. For those who don’t know what podcasts entail, think talk shows that are focused on particular interests. What this means is that if you go online and perform a search, you can find shows focused on anything from sports to social media.

With such a tremendous amount of popularity attached to podcasts, it’s obvious as to why many an Internet marketing company supports podcasts as their own separate media platforms. While social media is a great way to raise awareness, methods focused on audio shouldn’t be ignored, either. However, for those who aren’t entirely sold on the matter, here are 4 of the greatest benefits to be attained from starting a podcast of your own.

Care to Guess How Often Hashtags are Suggested in Wedding Programs? (New and Updated Twitter Stats)


Twitter released their quarterly financials late last week and included with the dollars and cents, were some nice user stat updates. All of the user and revenue stats from the filing are now included in my Twitter stat posts along with some other interesting stats that popped up recently in various reports.

Below are a few of the more interesting Twitter stats from this round of updates. Keep in mind that there are now over 200 stats listed in my Twitter posts, so use the links below to check out each of the posts if you are looking for more.

How America is Watching TV [Infographic]


Did you know that the average American watches over 9 years of television over the span of their life?

Or that 65% of US households have 3+ TVs?

Luckily we have this interesting and informative infographic on everything you need to know about the viewing behaviors of Americans. This topic is extremely relevant for markets and advertisers to look at the statistics and facts about just how we are watching TV.