If you plan on going to see the new Harry Potter movie in the near future, be sure to check-in on foursquare. Video game-maker EA Games has partnered with foursquare on the new badge to promote their movie-themed video game.
All you have to do is check in to a movie theater and include “Harry Potter” in your shout out.
Be Part of the Newest Social Network That Everyone is Talking About!.
Once you have earned the badge, you will see the following message:
Seven years after Harry Potter learned that he is a wizard, it’s just him against the Dark Lord. Join the battle at http://bit.ly/pIXd21, with code ‘harrypotter25′ for 25% off the of the video game. Grab your wands. The final battle is here.
Not a bad digital marketing tactic to sell a few more games by targeting their audience. Sending an easy-to-remember coupon code for 25% off of the game to users that are most interested in the movie seems like a no-brainer. Very creative.
Considering I have never seen a Harry Potter movie, I may have a little catching up to do before I can earn this badge…