Facebook has allowed users to tag (otherwise known as a ‘@ mention’) other users, groups or pages in their notes and statuses for some time now. It is a very useful feature that allows you to expand your audience by exposing your message to the friends of the entity you tagged.
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Now Facebook is taking tagging one step further. They are now allowing users to tag people, groups or pages in comments.
How do you do this? Simple.
- First, you need to either be friend or like the person, group or page that you want to tag.
- Second, start a comment and type @ and then the first letter of the entity that you want to tag. A drop down will appear where you can select the person, group or page that you want to tag.
This is a great way to network and build brand exposure. On the flipside, this is also an extension of a practice that can be (and has been ) used for spamming by ‘marketers’ that don’t understand social media etiquette.
So what do you think?