Since most of us are going to be at work for a majority of the early round games, and may not have access to a TV, using the right digital tools to follow the game action is key. I wanted to find the best ways to follow the games digitally, so I did a little snooping. Continue reading
In announcing that the uber-popular CBS sitcom Big Bang Theory crossed the two million check-in mark last night, GetGlue also took a quick time out to brag about their recent growth. Continue reading
Now you can use GetGlue to share what you are watching with your Facebook friends in realtime. Here’s how: Continue reading
Tonight’s 84th Academy Awards (7pm ET, ABC) is the next social TV event and there is plenty of online activity planned for it. Here are a few ways you can follow the festivities on social media: Continue reading
For all you second-screeners, Twitter recently blogged about their Grammy Awards plans. Continue reading
Social TV app GetGlue has created 10 new stickers for tonight’s Grammy Awards (8pm ET, CBS). Stickers can be earned by checking in to various parts of the show. Continue reading
Google posted on their Google TV Facebook page that they have ‘some big announcements’ tomorrow. Continue reading
The marriage of television and web is becoming closer and more integrated by the day. Second screen marketing is an excellent tool for anyone, network or brand, that wants to extend the life of their production and get a bit more bang for their investment. By bringing your viewers online, you open up all kinds of new avenues on which you can market to the viewer well after the event, show, video or ad is over. Continue reading
The latest network to release impressive Super Bowl totals is GetGlue. The social TV app saw 160,000 check-ins, which is a gigantic spike from the 20,000 in 2011.
The latest network to release impressive Super Bowl totals is GetGlue. Continue reading
Over the past couple of weeks, I have written extensively about the ways in which brands, social networks and the NFL are infusing digital into the Super Bowl to engage its estimated 173 million viewers. This year, there is certainly no shortage of ways to interact with the game, its advertisers and other fans. Continue reading
