May
21
Guest Post: Recovering From a Google Link Penalty
Hope May Be On The Horizon For Websites That Have Suffered A Google Link Penalty – Tips and Advice On Recovering From Google Penguin Penalties Continue reading
Category Archives: SEO
Jan
22
How Will Facebook’s Graph Search Change Digital Marketing? (Infographic)
Here is a little infographic that our team put together to summarize the ways we see Facebook Graph Search changing digital marketing in the future. Continue reading
Jan
16
How Facebook Just Made Bing SEO More Valuable Than Ever
Buried in yesterday’s announcement of Facebook’s new Graph Search feature was the mention of Bing web searches being included in some Graph Search results. Continue reading
Jan
15
Graph Search is About to Make Facebook Page Likes Important Again
With Facebook’s Graph Search announcement today, we may be about to see a shift back to focusing in on page likes. Graph Search is based on discovering people and brands based on the likes of others… Continue reading
Nov
13
3 Important Benefits of Digital Public Relations (Infographic)
Here is a handy little infographic that my team has collaborated on that lays out three areas of digital marketing that benefit from digital PR integration: SEO, Content Generation and Social Media. Continue reading
Nov
02
3 Important Benefits of Digital Public Relations. Benefit 2: Content Generation
First and foremost, when it comes to blogging, you can never have too much quality content. The blogs with the highest subscription rates generally all post regular and often. A lapse in posting for a prolonged period can lead to a drop off in visitors, which will take a while to get back. That being said, it can be really tough sometimes to generate regular content, especially if your company doesn’t have a dedicated blogger. This is where digital public relations comes in. Continue reading
Nov
01
3 Important Benefits of Digital Public Relations. Benefit 1: SEO
Over the next few days, I will be covering three critical areas of digital marketing that a quality digital public relations strategy can directly impact: SEO, Blogging and Social Media. I hope this series of posts will help you understand where we see PR heading and how critical it can be to online branding and lead generation. Continue reading
Oct
20
How To: Build Authority for Your Website and Improve SEO (Infographic)
Staying on top of Google’s algorithm changes could be a full time job for marketing managers. Here is a handy infographic that gives a nice summary of some of the measures you can take to build authority for your site. Continue reading
Aug
07
How to Be Found Easily in Google Searches (Infographic)
Here is an interesting infographic I found from BrandYourself, a personal search optimization service that shows the importance of controlling the information that appears when someone Googles your name and how to do so. Continue reading
May
17
14 Tools You Should Be Using to Generate Blog Traffic
The old cliché “Content is King” has never been more true in the digital marketing world. New, fresh, sharable website content not only builds your brand and generates potential leads, but it also keeps your consumers engaged and connected to your brand.
Generating your content is tough, but once you come up with the killer blog post or case study, how do you let people know about it? Continue reading
