May 21

Guest Post: Recovering From a Google Link Penalty

Hope May Be On The Horizon For Websites That Have Suffered A Google Link Penalty – Tips and Advice On Recovering From Google Penguin Penalties Continue reading

Apr 04

Dear Agencies: If You Aren’t Experienced in Digital Ads, Stop Telling Clients You Are

I know how hard you all fought for your advertising budgets. You deserve an agency that will help you get the most out of those precious ad dollars. With a little due diligence up front, you should be able to find the right partner. Continue reading

Mar 31

Google Begins April Fools Day a Bit Early This Year; Promotes “Google Nose”

google april fools

Always the April Fools pranksters (remember last year’s self-driven NASCAR car announcement?), Google is once again partaking in the age-old practice of trying to dupe people on April 1 into believing the unbelievable. Continue reading

Mar 10

What to Look for in Selecting a Digital Agency

Since everyone and their brother calls themselves digital, it is important that you do your homework when evaluating marketing agencies. Here are a few simple suggestions I have that may help you separate the true digital agencies from the impostors… Continue reading

Feb 23

Google Creates ‘Year in Film’ Video to Celebrate the Oscars

The latest to jump on the Oscars bandwagon is Google. As you would probably expect, the owners of YouTube went the video route in creating Oscar content. Continue reading

Feb 12

How To: Use Google+ for Content Marketing

Even though it has been with us for almost two years, Google+ is still an enigma to many businesses and some marketers. Because Google+ is so heavily interwoven in everything Google does these days, people know that they need to be present and active on the network. They just don’t know how to get started. Continue reading

Jan 23

How To: Submit a Question for VP Biden’s Google Hangout on Gun Violence

google plus logo

The first White House Google hangout of 2013 will be tomorrow, Thursday, 1/24 and will feature VP Joe Biden. The topic will be reducing gun violence and the policy recommendations that the White House recently unveiled. Continue reading