Chuck E Cheese Launches Augmented Reality Mobile App

There are a number of AR markers scattered throughout Chuck E Cheese restaurants which trigger animated characters when viewed through a mobile device running the app. Continue reading

There are a number of AR markers scattered throughout Chuck E Cheese restaurants which trigger animated characters when viewed through a mobile device running the app. Continue reading

When it comes to creative St Patrick’s Day digital activation Irish beer-maker Guinness never fails us. In past years, they have… Continue reading
LEGO has brought endless hours of entertainment to many of us from youth through “adulthood” and for that we say: Happy Birthday LEGO! Continue reading
With the Olympic opening ceremony upon us, I thought I would share this infographic that displays the amazing amount of digital activity that surrounds some of the larger official Olympic sponsors like McDonald’s, Coca-Cola and Samsung. Continue reading
Atari celebrated their 40th birthday this week (specifically, on June 27th) and to commemorate the milestone, the video game maker offered up new games, Facebook giveaways and a little digital marketing geek porn, I mean, an infographic. Continue reading
Clothing retailer Chico’s is adding something pretty awesome to its annual “May is for Miracles” donation drive for Children’s Miracle Network Hospitals. This year, they have created a Facebook app that allows you to send a “Get Well” card to a sick child in one of the 170 partner hospitals across North America. Continue reading
Jamaican beer-maker Red Stripe recently launched an experiential/digital campaign that brought a larger-than-life Space Invaders game to the streets of Manchester, England. Continue reading
Uber digitally savvy toy maker LEGO recently released a pretty cool iOS app.
The LEGO Super Hero Movie Maker app lets kids create stop-motion movies of they playsets and then post them to YouTube. Continue reading
Orbit Gum is not a stranger to creative social media campaigns. Their latest effort is the ‘Your Life on a Pack’ app which pulls information from your Facebook account (likes, check-ins, friend demos, etc) and designs a custom gum package based on your activity. Continue reading
One of my personal favorite chain restaurants, The Cheesecake Factory, is rewarding their Twitter followers for including a specific hashtag in their New Years resolution tweets. Continue reading