Here is our monthly tally of how many people are using the top social media, apps and services updated for May 2013. Continue reading
An age-old question in the agency world is “What is the best time to send a marketing/sales email?” Now we have a better idea of what time/day works for sending emails… Continue reading
By following these practical tips, you can send your messages to potential clients when you have escaped the spam folder. With quality and relevant content, you can gain success in your email marketing campaigns and earn the trust of more clients. Continue reading
The reality is that digital marketing encompasses a bunch of “stuff.” Where the field once dealt primarily with marketing that shows up on a computer monitor (websites, some SEO and email), we now need to worry about a bunch of different screens to send our message to… Continue reading
It’s that time of year folks, the time when just about everyone recaps the past year and makes their bold digital marketing predictions for next year. Continue reading
There are a number of factors that go into email success, but a big part of it is timing. Thankfully, the email marketers at GetResponse have analyzed the results of 21 million U.S. emails and created this handy infographic to help us in determine email timing. Continue reading
The old cliché “Content is King” has never been more true in the digital marketing world. New, fresh, sharable website content not only builds your brand and generates potential leads, but it also keeps your consumers engaged and connected to your brand.
Generating your content is tough, but once you come up with the killer blog post or case study, how do you let people know about it? Continue reading
The email marketing world isn’t what it used to be. With the explosion of smartphone usage, emails reach their recipients 24 hours a day. This presents digital marketers with great opportunity – providing, of course, mobile email is designed and sent correctly. Continue reading
It’s that time of the year again, the traditions, the family, the gifts, the food…and the marketing trend predictions.
It’s the season for making educated guesses about what will be big in the world of marketing next year. A number of the pundits have weighed in already and here is a brief rundown of what some of them are predicting for 2012: Continue reading
My past life was in PR. In my world, the conventional wisdom was always that all bad news should be released at 4pm on a Friday afternoon. You do this to ensure it appears in the Saturday news when no … Continue reading