Mar 12

Guest Post: Email Marketing: How To Escape The Spam Folder?

By following these practical tips, you can send your messages to potential clients when you have escaped the spam folder. With quality and relevant content, you can gain success in your email marketing campaigns and earn the trust of more clients. Continue reading

Jan 02

What is Digital Marketing? (Infographic)

what is digital marketing infographic

The reality is that digital marketing encompasses a bunch of “stuff.” Where the field once dealt primarily with marketing that shows up on a computer monitor (websites, some SEO and email), we now need to worry about a bunch of different screens to send our message to… Continue reading

Oct 18

When is the Best Time to Send Email? (Infographic)

Best time to send email Infographic

There are a number of factors that go into email success, but a big part of it is timing. Thankfully, the email marketers at GetResponse have analyzed the results of 21 million U.S. emails and created this handy infographic to help us in determine email timing. Continue reading

May 17

14 Tools You Should Be Using to Generate Blog Traffic

The old cliché “Content is King” has never been more true in the digital marketing world. New, fresh, sharable website content not only builds your brand and generates potential leads, but it also keeps your consumers engaged and connected to your brand.

Generating your content is tough, but once you come up with the killer blog post or case study, how do you let people know about it? Continue reading

Dec 09

What the Pundits are Predicting for Digital Marketing in 2012

It’s that time of the year again, the traditions, the family, the gifts, the food…and the marketing trend predictions.

It’s the season for making educated guesses about what will be big in the world of marketing next year. A number of the pundits have weighed in already and here is a brief rundown of what some of them are predicting for 2012: Continue reading

Apr 02

Screw Conventional Wisdom…Digital Marketing on Weekends Works!

My past life was in PR. In my world, the conventional wisdom was always that all bad news should be released at 4pm on a Friday afternoon. You do this to ensure it appears in the Saturday news when no … Continue reading