Content Marketing

7 Must-See Mobile Infographics for Marketers

8583949219_f55657573e_app

SMS marketing is still a bit of a mystery to many businesses. But the truth is, it’s super valuable and more users are demanding to communicate with businesses by text by the day.
Want proof that SMS marketing works? Here are seven SMS marketing infographics that can show you better than I ever could.

30+ Advanced Google Search Functions You May Not Have Known About

14253849274_ab20a010a0_google-search

Like it or not, Google search plays a major role in all of our lives. It started out as something you used primarily for education or entertainment purposes and has evolved into a go-to for just about everything we need to know to get through our daily routines. Many, many of our online travels each day start with a simple visit to Google.com. In fact, more than 60% of the people reading this post likely found it from a Google search.

So, what if I told you there is a way to make your Google searching more productive and efficient? Actually, there are more than 30 ways to do this

5 Tips for Creating the Best About Us Page

12429367023_9e3233baed_office

In today’s multi-device, micro-content frenzy, there aren’t many opportunities for your audience to become thoroughly acquainted with your brand; an opportunity to really explain where you came from, and what you’re about, so when one comes along you take it with both hands.

Your About Us page is this opportunity. Maybe it’s a personal habit but whenever I come across a new website, a new potential provider for whichever service or product I’m after, I gravitate towards the About Us page. Nothing irritates me more than a site without one. It’s like finally securing a meeting with a potential client but failing to introduce yourself upon their arrival. Not only does it clarify precisely what your business offers, but for many visitors their first impression of your brand will be formed upon reading this page. Make yours count following these five points.

How To: Take the Perfect Selfie (Infographic)

14437303498_b6ce5fde86_selfie

Whether we like it or not selfies are still here and just as popular as ever. The media buzz about them may have been ratcheted down a notch or two, but people are still shaping pics of themselves and sharing their best shots with the world at a good clip.

While I don’t condone or encourage selfie-snapping, if you must do it, you might as well do it right. Our friends at Adorama and Nowsourcing recently released this fun infographic that lays out the basics of taking the perfect selfie.

How America is Watching TV [Infographic]

9677091375_a42a842c24_tv-set

Did you know that the average American watches over 9 years of television over the span of their life?

Or that 65% of US households have 3+ TVs?

Luckily we have this interesting and informative infographic on everything you need to know about the viewing behaviors of Americans. This topic is extremely relevant for markets and advertisers to look at the statistics and facts about just how we are watching TV.

Reddit 101: What is It and How Do You Use It???

5282805005_3a5234d9ef_reddit

With 114 million monthly visitors, Reddit is a digital platform that few in the marketing world can ignore. There is a little something for everyone at Reddit, and if you have content to market (good content), you will find it to be a very helpful social channel. When content is posted correctly, Reddit can be a pretty solid source of web traffic.

Since Reddit doesn’t fall into the typical social (Facebook) mold of news feed, friends, statuses, etc, it can be challenging for newcomers to wrap their arms around at first. If you are finding yourself scratching your head a bit about Reddit, you are in luck

10 Tips for Optimizing Your LinkedIn Profile

4305859251_07c3dd2c10_linkedin

Been on LinkedIn lately? If not, you should wander over there and check it out. You will be pleasantly surprised at the uptick in activity on their network. People are starting to spend more time on LinkedIn and are posting/engaging more often of late. This trend is sure to continue as LinkedIn opens up long-form posting (blogging) to the masses.

Whether you are looking for sales, new employees, a new job, or just looking to connect with others in your industry, a strong, optimized LinkedIn profile is a must these days. Here is a handy infographic from our friends at LinkedHumans that offers a few tips on what to look out for when optimizing your LinkedIn profile.